Modernizing an Established Commercial Printing Brand
NTA Graphics
NTA Graphics is an established commercial printing company with more than 40 years of experience producing time-sensitive retail advertising at scale. While their capabilities and internal processes had evolved over time, their brand and website no longer reflected the level of attention, reliability, and technical expertise that define their work today.
This project focused on refreshing the NTA Graphics brand and building a custom landing page that clearly communicates what they do, how they do it, and why clients rely on them. The goal was not reinvention, but clarification — aligning their visual identity and messaging with the quality and consistency of their printing operations.
Scope of Work
- Brand refresh & visual identity system
- Print collateral design
- Custom landing page design & development
Brand Refresh
Our approach centered on clarity and usability. On the branding side, we worked within the strength of NTA’s existing identity, creating an iconic mark that could scale across digital and print while maintaining a professional, industrial tone. The system was designed to feel modern without distancing the company from its long-standing reputation.
Brand Identity Design
Modern Web Presence
For the website, we focused on structure and language. Services and processes were reorganized and rewritten to explain complex printing workflows in straightforward terms, helping prospective clients quickly understand NTA’s capabilities while giving existing partners an efficient reference point. The result is a cohesive brand and website that support business development, reinforce trust, and reflect the experience behind the work.
Website Design
